Open AccessBANK 3.0 CONCEPT: GLOBAL TRENDS AND IMPLICATIONS
Author(s) -
Tetyana Vasilyeva,
Serhiy Leonov,
Ya. N. Kryvych,
Anna Buriak
Publication year - 2017
Publication title -
fìnansovo-kreditna dìâlʹnìstʹ: problemi teorìì̈ ta praktiki
Language(s) - English
Resource type - Journals
eISSN - 2310-8770
pISSN - 2306-4994
DOI - 10.18371/fcaptp.v1i22.107714
Subject(s) - business , retail banking , intermediary , business model , the internet , originality , relevance (law) , financial services , scale (ratio) , banking industry , industrial organization , marketing , financial system , computer science , finance , world wide web , physics , quantum mechanics , political science , law , creativity
Objective is to make the review of the banking industry development to identify theoretical and practical areas of transformations under the concept Bank 3.0.Results. Theoretical and practical shifts occured in modern banking sector in the conditions of Bank 3.0 concept implementation are identified. Background of the modern transformation in the banking industry on a global scale is identified, the role and extent of structural changes in the banking sector is assessed and features of the modern business models of banks are identified.Originality. Theoretical framework of banking transformations as financial intermediaries is developed. Distinguished features of the bank business–model in the future including high technology, giditalization of commercial activity, transformation of banking infrastructure, banking sector integration with social networks, instant messengers and Internet platforms, are justified.Practical relevance. Identified features of the bank business–model can be used in the activities of banking developing the strategy and tactics to distribute banking services.