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Automotive Industry Management
Author(s) -
Ron Darby,
Jane Fraser
Publication year - 2020
Language(s) - English
Resource type - Conference proceedings
DOI - 10.18260/1-2--13628
Subject(s) - automotive industry , coursework , session (web analytics) , computer science , business model , engineering management , knowledge management , business , engineering , marketing , sociology , world wide web , aerospace engineering , pedagogy
A unique Automotive Industry Management (AIM) program is offered at Colorado State University-Pueblo. The AIM program combines technical and business knowledge to produce graduates for entry-level management in the automotive industry. This program may be a model for producing technically knowledgeable, business savvy graduates for other industries.

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