Open AccessDETERMINATION OF CHOICE OF CELEBRITIES FOR PRODUCT ENDORSEMENT
Author(s) -
Ceejun Chandran,
P Raja
Publication year - 2010
Publication title -
international journal on information sciences and computing
Language(s) - English
Resource type - Journals
ISSN - 0973-9092
DOI - 10.18000/ijisac.50065
Subject(s) - product (mathematics) , mathematics , geometry