A Reflection on a Day Spent Discussing Evaluation

Because the missions of universities are amorphous, no clear measures have emerged. Our situation contrasts sharply with the business world where evaluation is easy. The standard there is whether or not you make a profit. There are many who quest for a simple, straightforward evaluative model like that of the business world for universities. They yearn for an evaluation of university effectiveness so simple and clear that it cannot be argued or debated.