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Organizational Culture and Stages of Internationalization: a Study in Four Companies in the Brazilian Electrical-Metal-Mechanical Segment
Author(s) -
Lígia Maria Heinzmann,
Denise Del ́Prá Netto Machado
Publication year - 2014
Publication title -
brazilian business review
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.176
H-Index - 4
ISSN - 1808-2386
DOI - 10.15728/bbr.2014.11.2.2
Subject(s) - internationalization , business , collectivism , organizational culture , business administration , hofstede's cultural dimensions theory , construct (python library) , stage (stratigraphy) , marketing , economic geography , management , psychology , market economy , individualism , economics , social psychology , computer science , international trade , biology , programming language , paleontology
The study aimed to identify values and cultural dimensions of companies at different stages of internationalization according to the Uppsala model. We developed a construct to identify the values of organizational culture through the Organizational Culture Profile (OCP) mapping model. The study is descriptive. To classify the internationalization stage we conducted structured interviews. Referring to the internationalization stages the Alpha company is in Stage 1, the Beta company in Stage 2, the Gamma is in Stage 3 and the Delta in Stage 4. In the Beta and Delta companies, the cultural values are present and in the Gamma company they are partially present. In the culture dimensions, collectivism and cultural consistency predominate. The companies classified in the more advanced stages of internationalization (2, 3 and 4) share similarities in values and cultural dimensions. For the Beta, Gamma and Delta companies the results are in accordance with the models used.

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