Open AccessMODEL OF A CITY DESTINATION CARD AS A MARKETING TOOL OF SELECTED EUROPEAN CITIES
Author(s) -
Marta Drozdowska,
Magdalena Duda-Seifert,
Agnieszka Faron
Publication year - 2018
Publication title -
management sciences
Language(s) - English
Resource type - Journals
eISSN - 2449-9803
pISSN - 2080-6000
DOI - 10.15611/ms.2018.2.03
Subject(s) - tourism , destinations , marketing , business , attractiveness , competition (biology) , advertising , order (exchange) , variety (cybernetics) , position (finance) , destination management , geography , computer science , archaeology , psychology , ecology , finance , artificial intelligence , psychoanalysis , biology
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