
MUSEUM’S MARKETING COMMUNICATION TOOLS – RESULTS OF EMPIRICAL RESEARCH
Author(s) -
Joanna Macalik
Publication year - 2018
Publication title -
nauki o zarządzaniu
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2449-9803
pISSN - 2080-6000
DOI - 10.15611/ms.2018.2.02
Subject(s) - scope (computer science) , marketing communication , marketing , promotion (chess) , integrated marketing communications , business , marketing research , marketing management , key (lock) , digital marketing , public relations , relationship marketing , political science , computer science , computer security , politics , law , programming language