Open AccessSYNERGY OF QUANTITATIVE AND QUALITATIVE MARKETING RESEARCH − CAPI AND OBSERVATION DIARY
Author(s) -
Marcin Lipowski,
Zbigniew Pastuszak,
Ilona Bondos
Publication year - 2018
Publication title -
econometrics
Language(s) - English
Resource type - Journals
eISSN - 2449-9994
pISSN - 1507-3866
DOI - 10.15611/eada.2018.1.04
Subject(s) - qualitative marketing research , qualitative research , marketing research , popularity , quantitative research , quantitative marketing research , empirical research , sociology , marketing , qualitative property , management science , process (computing) , market research , psychology , computer science , social science , business , epistemology , social psychology , engineering , business marketing , philosophy , machine learning , operating system
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