Qualimetric Evaluation of the National Market Structure of Dairy Products in Ukraine

The state and features of sour-milk products in the national market of Ukraine are examined in the article. The qualimetric evaluation of its structure is also made. The innovative and technological directions of the development of dairy branch in Ukraine are offered and proved. Among them there are the harmonization of the standard-technological base, the improvement of raw-material base and the introduction of the new ways of processing and / or the use of dairy raw materials. The most significant direction is the formation of innovative assortment group due to the development of special types of sour-milk products with the increased nutritional value. The increase of a nutritional value of sour-milk products is possible due to the introduction of vegetable fillers into a sour-milk basis which also improve its traditional organoleptic characteristics. The support of innovative development in the sphere of the food industry from the state and local government is proved among further prospects of the solving the covered problems.