The critical success factors for customer relationship management implementation: a systematic literature review
Author(s) -
Eko K. Budiardjo,
Meyliana Meyliana,
Achmad Nizar Hidayanto
Publication year - 2016
Publication title -
international journal of business information systems
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.26
H-Index - 26
eISSN - 1746-0980
pISSN - 1746-0972
DOI - 10.1504/ijbis.2016.10000210
Subject(s) - critical success factor , customer relationship management , knowledge management , process management , business , computer science , social media , systematic review , adaptation (eye) , marketing , psychology , world wide web , medline , neuroscience , political science , law
Accelerating Research
Robert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom
Address
John Eccles HouseRobert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom