Open AccessThe critical success factors for customer relationship management implementation: a systematic literature review
Author(s) -
Meyliana Meyliana,
Achmad Nizar Hidayanto,
Eko K. Budiardjo
Publication year - 2016
Publication title -
international journal of business information systems
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.26
H-Index - 26
eISSN - 1746-0980
pISSN - 1746-0972
DOI - 10.1504/ijbis.2016.078904
Subject(s) - customer relationship management , critical success factor , knowledge management , process management , computer science , social media , systematic review , business , adaptation (eye) , marketing , psychology , world wide web , neuroscience , medline , political science , law
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