Differences in horizontally individualist and vertically collectivist consumers' environmental behaviour: a regulatory focus perspective | Zendy

Saleem ur Rahman | Zendy

Open Access

Differences in horizontally individualist and vertically collectivist consumers' environmental behaviour: a regulatory focus perspective

Author(s) -

Saleem ur Rahman

Publication year - 2019

Publication title -

international journal of business and emerging markets

Language(s) - English

Resource type - Journals

SCImago Journal Rank - 0.123

H-Index - 2

eISSN - 1753-6227

pISSN - 1753-6219

DOI - 10.1504/ijbem.2019.10018648

Subject(s) - regulatory focus theory , collectivism , typology , sustainability , individualism , environmentally friendly , promotion (chess) , perspective (graphical) , marketing , business , flexibility (engineering) , individualistic culture , affect (linguistics) , psychology , social psychology , sociology , economics , political science , ecology , management , creativity , artificial intelligence , anthropology , law , computer science , biology , communication , market economy , politics

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