Kesadaran Merek, Citra Merek, Persepsi terhadap Kualitas dan Pengaruhnya terhdap Niat Beli Sepeda Motor Handa Variao di Surabaya
Author(s) -
Geby Laylany Widjanarko,
Soni Harsono
Publication year - 2019
Publication title -
journal of business and banking
Language(s) - Uncategorized
Resource type - Journals
ISSN - 2303-3460
DOI - 10.14414/jbb.v9i1.1648
Subject(s) - advertising , nonprobability sampling , brand image , perception , brand awareness , product (mathematics) , business , quality (philosophy) , psychology , reliability (semiconductor) , marketing , mathematics , sociology , population , philosophy , power (physics) , physics , demography , geometry , epistemology , quantum mechanics , neuroscience
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