Open AccessThe Effect of Corporate Social Responsibility (CSR) on Purchase Intention Through Brand Images as a Variable Mediation in Telkom Product in Surabaya
Author(s) -
Mochammad Choiri,
Mochamad Nurhadi
Publication year - 2019
Publication title -
journal of business and banking
Language(s) - English
Resource type - Journals
ISSN - 2303-3460
DOI - 10.14414/jbb.v8i2.1652
Subject(s) - corporate social responsibility , mediation , business , structural equation modeling , social responsibility , advertising , product (mathematics) , marketing , public relations , sociology , political science , social science , statistics , mathematics , geometry
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