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The collection of data is increasing exponentially and it is more and more available to the general public as private databases are opened up. This Big Data holds promises of new insights, unparalleled innovation, even artificial intelligence. However, the ubiquity and availability of data connected to our human desire to see patterns where none exist means that humans have to deal with increasing amounts of meaningless data analysis, "fact-based" conspiracy theories and click-bait infographics. As the data is all digital it morphs easily into whatever we want, releases itself from the context and appears on fashionable graphs that may look nice, but carry no meaning.

Fractalnoia – 11 Datasets You Cannot Believe Just Happened