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Market Knowledge, Blue Ocean Strategy, and Competitive Advantage (Direct and Indirect Relationships and Impact)
Author(s) -
Abdulraheem Ali Alghamdi
Publication year - 2016
Publication title -
universal journal of management
Language(s) - English
Resource type - Journals
eISSN - 2331-9577
pISSN - 2331-950X
DOI - 10.13189/ujm.2016.040401
Subject(s) - competitive advantage , industrial organization , business , economics , marketing , environmental economics

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