Open AccessMulti-Platform Mass Media Strategy of Seoul Metropolitan Rapid Transit Corporation (SMRT) : Case Study of SMRT in Korea
Author(s) -
Seungjun Moon,
Tae Woo Kim,
Sun Hong Park
Publication year - 2013
Publication title -
sociology and anthropology
Language(s) - English
Resource type - Journals
eISSN - 2331-6179
pISSN - 2331-6187
DOI - 10.13189/sa.2013.010105
Subject(s) - metropolitan area , corporation , transit (satellite) , municipal corporation , mass media , political science , business , advertising , public transport , geography , law , archaeology
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