Blogs as a Possibility to Express Yourself for Journalists

Modern society embodies its information needs through the freedom of bloggers. As a result, there are many independent individual or collective blogs around the world. A lot of journalists are bloggers because it gives them the opportunity to express their subjective opinion. Blog's a collector of information, writer, and editor, the material is published in its original form, without editorial changes, and with the ability to express what is on the mind. It also enables the author to keep track of the reaction of readers, respond to their comments and be open to new information. Blogs not only play a role in changing the way how traditional journalists do their work, but they are also becoming more and more a part of the business of traditional media. Blogs that are led by journalists differ from other blogs with their professionalism, objectivity and qualified approach to expose topics. In this article, we present our classification of journalistic blogs, which was based on the research of blogs which were led by journalists. We also present the results of the survey about journalistic blogs, in particular what types of journalistic blogs are most often read and which topics are popular among the blogger's audience.