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This study estimated poultry farmers’ willingness to pay (WTP) for fly larvae meal as animal protein source to feed local chickens in Benin. A double-bounded contingent valuation approach was used to collect data from 480 poultry farmers, and an interval regression model was performed. We found that 82.10% of poultry farmers are willing to pay for using fly larvae meal. The average WTP was estimated at FCFA/kg 225.10 (€/kg 0.34), indicating a potential and reliable demand in fly larvae meal. Our analysis suggests that public actions can sensitize poultry farmers and support innovative small companies to produce and market fly larvae meal.

Traditional Poultry Farmers Willingness to Pay for Using Fly Larvae Meal as Protein Source to Feed Local Chickens in Benin