Forced Ecosystems and Digital Stepchildren: Reconfiguring Advertising Suppliers to Realize Disruptive Social Media Technology
Author(s) -
Pınar Özcan,
Douglas Hannah
Publication year - 2020
Publication title -
strategy science
Language(s) - English
Resource type - Journals
eISSN - 2333-2077
pISSN - 2333-2050
DOI - 10.1287/stsc.2020.1366
Subject(s) - disruptive innovation , business , context (archaeology) , competition (biology) , social media , emerging technologies , process (computing) , industrial organization , marketing , computer science , paleontology , ecology , artificial intelligence , world wide web , biology , operating system
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