Frontiers in Service Science: The Management of Data Analytics Services: New Challenges and Future Directions | Zendy

Francis de Véricourt | Zendy; Georgia Perakis | Zendy

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Frontiers in Service Science: The Management of Data Analytics Services: New Challenges and Future Directions

Author(s) -

Francis de Véricourt,

Georgia Perakis

Publication year - 2020

Publication title -

service science

Language(s) - English

Resource type - Journals

SCImago Journal Rank - 0.624

H-Index - 14

eISSN - 2164-3962

pISSN - 2164-3970

DOI - 10.1287/serv.2020.0262

Subject(s) - coproduction , analytics , data science , service (business) , data analysis , computer science , field (mathematics) , data management , knowledge management , big data , business , marketing , data mining , public relations , political science , mathematics , pure mathematics

In this short paper, we discuss the impact of data analytics in services and delineate future research directions for the field. After illustrating how data analytics are transforming different service sectors, we consider the provision of data analysis as a service in its own right. We discuss how the very nature of data and certain features of the machine learning method give rise to new issues and pitfalls for the management of these services, which delineates as many future research directions. We also discuss the coproduction of services by humans and machines and call for more research on responsible data analytics services to tackle some of the most pressing ethical issues in our societies.

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