Internet + China’s Cultural Industries and IPR Protection Concern

On July 4, 2015, the State Council of China has issued Guiding Opinions on Actively Promoting the “Internet +” Action. “Internet +” means the combination of Internet and traditional industries. The cultural industries, as the most influential traditional enterprises of China, combined closely with the Internet, “Internet +” has brought new problems while liberating the productive forces of the cultural industries, the most important of which is IPR protection. Therefore, this paper wants to suggest the government put greater emphasis on IPR protection and better interacting with netizens, and enterprises including cultural industries be more creative instead of only imitating examples.