Polycarb Chemicals Limited
Author(s) -
T Ravichandran,
Tuhin S Banerjee
Publication year - 2000
Publication title -
vikalpa the journal for decision makers
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.241
H-Index - 23
eISSN - 2395-3799
pISSN - 0256-0909
DOI - 10.1177/0256090920000407
Subject(s) - commercialization , context (archaeology) , government (linguistics) , business , marketing , geography , linguistics , philosophy , archaeology
This case presents some of the issues in commercializing an innovation by first generation entrepreneurs in the Indian context. The case also demonstrates that a successful technical/technological innovation may not necessarily result in commercial success. Specifically, this case illustrates the problems encountered by some scientists (first generation entrepreneurs) who were euphoric about their innovation and subsequently over the recognition received for their innovation from government and other related agencies but failed to foresee the difficulties in commercialization. Readers are invited to send their responses on the case to Vikalpa office.
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