Open AccessFinancial performance of diversified companies in India: A comparative study of diversified and non-diversified companies
Author(s) -
George Paul
Publication year - 1985
Publication title -
vikalpa the journal for decision makers
Language(s) - English
Resource type - Journals
eISSN - 2395-3799
pISSN - 0256-0909
DOI - 10.1177/0256090919850209
Subject(s) - diversification (marketing strategy) , profitability index , business , finance , marketing
The financial performance of 32 relatively matched pairs of diversifying and non-diversifying companies in five Indian industries is compared. The findings indicate that diversifiers generally outperform non-diversifiers on indicators of growth, profitability, safety, and market evaluation. However, inter-industry differences in the benefits of diversification indicate that diversification is selectively useful.
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