Following the Book: Towards a Pragmatic Sociology of the Book

This article offers an outline of a pragmatic sociology of the book. Whilst ubiquitous, books have received relatively little attention from sociologists. I propose to remedy this situation by drawing upon the ideas of GH Mead, namely his neo-Hegelian theory of the subject–object relationship. Mead’s chief insight is that objects such as books are first social and only then physical entities. They have agency not because of their thing-ness, so to speak, but because of their sociality. After reviewing the existing literature on the book, I discuss Mead’s most relevant contributions. In the proposal for a pragmatic sociology of the book that follows, I combine pragmatism’s focus upon the materiality of meaning-production with genealogy’s concern with power and violence. I conclude with an illustration of the approach: the simultaneous decanonization of Tocqueville’s Democracy in America among sociologists today and its canonization in political science