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What Can Twitter Tell Us about Skin Cancer Communication and Prevention on Social Media?
Author(s) -
Carina Vasconcelos Silva,
Dilki Jayasinghe,
Monika Janda
Publication year - 2020
Publication title -
dermatology
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 1.224
H-Index - 92
eISSN - 1421-9832
pISSN - 1018-8665
DOI - 10.1159/000506458
Subject(s) - skin cancer , social media , psychological intervention , medicine , cancer , cancer prevention , health communication , psychology , political science , communication , psychiatry , law
Skin cancer places a substantial burden on the health system in Australia. The modernisation of skin cancer prevention interventions by using social media may enhance their contemporary reach and relevance, especially among the youth. This study aimed to analyse Twitter posts in Australia to establish a baseline of skin cancer and sun-related communication trends.

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