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Research on Enterprise Digital Precision Marketing Strategy Based on Big Data
Author(s) -
Cheng Kong
Publication year - 2022
Publication title -
mathematical problems in engineering
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.262
H-Index - 62
eISSN - 1026-7077
pISSN - 1024-123X
DOI - 10.1155/2022/4279983
Subject(s) - computer science , big data , process (computing) , context (archaeology) , promotion (chess) , consumption (sociology) , scheme (mathematics) , personalized marketing , digital marketing , marketing strategy , marketing research , data mining , marketing , return on marketing investment , world wide web , business , paleontology , social science , mathematical analysis , mathematics , sociology , politics , business to government , political science , law , biology , operating system

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