Analysis of Motivational Elements of Social Games: A Puzzle Match 3-Games Study Case | Zendy

Marcel Toshio Omori | Zendy; Alan Salvany Felinto | Zendy

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Analysis of Motivational Elements of Social Games: A Puzzle Match 3-Games Study Case

Author(s) -

Marcel Toshio Omori,

Alan Salvany Felinto

Publication year - 2012

Publication title -

international journal of computer games technology

Language(s) - English

Resource type - Journals

SCImago Journal Rank - 0.248

H-Index - 19

eISSN - 1687-7055

pISSN - 1687-7047

DOI - 10.1155/2012/640725

Subject(s) - social network (sociolinguistics) , competition (biology) , advertising , psychology , publishing , computer science , social psychology , social media , world wide web , political science , business , law , ecology , biology

The main motivational elements of the social network sites and the social network games will be shown according to studies already existent in the literature, highlighting the elements which motivate the players the most to play social Match 3-type games. Seven games have been analyzed: Diamond Dash, Collapse!Blast, Mystic Ice Blast, Bricks Breaking, Plock, Gem Clix, and Blast!. The results showed that asynchronous time, activities publishing, rewarding system, competition, and social status are the elements which motivate and stimulate the most the players to play

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