Open AccessEffects of Framing Proximal Benefits of Quitting and Motivation to Quit as a Query on Communications About Tobacco Constituents
Author(s) -
Sarah D. Kowitt,
Paschal Sheeran,
Kristen L Jarman,
Leah M. Ranney,
Allison M. Schmidt,
LiLing Huang,
Adam O. Goldstein
Publication year - 2016
Publication title -
nicotine and tobacco research
Language(s) - English
Resource type - Journals
eISSN - 1469-994X
pISSN - 1462-2203
DOI - 10.1093/ntr/ntw317
Subject(s) - interrogative , credibility , psychology , health communication , social psychology , self efficacy , communication , law , philosophy , political science , linguistics
Little is known on how to communicate messages on tobacco constituents to tobacco users. This study manipulated three elements of a message in the context of a theory-based communication campaign about tobacco constituents: (1) latency of response efficacy (how soon expected health benefits would accrue), (2) self-efficacy (confidence about quitting), and (3) interrogative cue ("Ready to be tobacco-free?").
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