RESEARCH ON THE CHANGES OF AVOIDANCE PSYCHOLOGY AND EMOTIONAL BEHAVIOR OF CONSUMERS IN ONLINE VIDEO RELATED ADVERTISING
Author(s) -
Yu Wang,
Yanrui Jia,
Qingrong Xie
Publication year - 2022
Publication title -
the international journal of neuropsychopharmacology
Language(s) - English
Resource type - Journals
eISSN - 1469-5111
pISSN - 1461-1457
DOI - 10.1093/ijnp/pyac032.068
Subject(s) - psychology , advertising , disgust , online advertising , scale (ratio) , coercion (linguistics) , the internet , social psychology , business , computer science , anger , linguistics , philosophy , physics , quantum mechanics , world wide web
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