Open AccessUse of provocative emotional appeals in a mass media campaign designed to prevent smoking among adolescents
Author(s) -
Anne D. Hafstad,
Babill StrayPedersen,
F Langmark
Publication year - 1997
Publication title -
european journal of public health
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 1.056
H-Index - 91
eISSN - 1464-360X
pISSN - 1101-1262
DOI - 10.1093/eurpub/7.2.122
Subject(s) - mass media , interpersonal communication , newspaper , intervention (counseling) , psychology , emotional reaction , population , media campaign , medicine , clinical psychology , advertising , psychiatry , social psychology , environmental health , business
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