The design and content of orthodontic practise websites in the UK is suboptimal and does not correlate with search ranking
Author(s) -
Annika J. Patel,
Martyn T. Cobourne
Publication year - 2014
Publication title -
european journal of orthodontics
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 1.252
H-Index - 84
eISSN - 1460-2210
pISSN - 0141-5387
DOI - 10.1093/ejo/cju078
Subject(s) - lida , usability , ranking (information retrieval) , quality (philosophy) , medicine , oral health , psychology , information retrieval , computer science , family medicine , cognition , psychiatry , philosophy , epistemology , cognitive model , human–computer interaction
This study investigated standards of ethical advertising; design and content; and information quality associated with UK dental practice websites offering orthodontic treatment.
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