z-logo
open-access-imgOpen Access
Influencer identification in dynamical complex systems
Author(s) -
Sen Pei,
Jiannan Wang,
Flaviano Morone,
Hernán A. Makse
Publication year - 2019
Publication title -
journal of complex networks
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.555
H-Index - 23
eISSN - 2051-1329
pISSN - 2051-1310
DOI - 10.1093/comnet/cnz029
Subject(s) - influencer marketing , identification (biology) , computer science , complex network , variety (cybernetics) , percolation (cognitive psychology) , set (abstract data type) , complex system , theoretical computer science , data science , artificial intelligence , world wide web , botany , marketing , neuroscience , relationship marketing , programming language , business , biology , marketing management
The integrity and functionality of many real-world complex systems hinge on a small set of pivotal nodes, or influencers. In different contexts, these influencers are defined as either structurally important nodes that maintain the connectivity of networks, or dynamically crucial units that can disproportionately impact certain dynamical processes. In practice, identification of the optimal set of influencers in a given system has profound implications in a variety of disciplines. In this review, we survey recent advances in the study of influencer identification developed from different perspectives, and present state-of-the-art solutions designed for different objectives. In particular, we first discuss the problem of finding the minimal number of nodes whose removal would breakdown the network (i.e. the optimal percolation or network dismantle problem), and then survey methods to locate the essential nodes that are capable of shaping global dynamics with either continuous (e.g. independent cascading models) or discontinuous phase transitions (e.g. threshold models). We conclude the review with a summary and an outlook.

The content you want is available to Zendy users.

Already have an account? Click here to sign in.
Having issues? You can contact us here
Accelerating Research

Address

John Eccles House
Robert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom