Preferences mapping of household biodigester in Bandung

Bandung city government has implemented household biodigester grant 2 times in 2015 and 2016, but unfortunately, there are household biodigesters which still function well but not used. Therefore, this study is an effort to improve the acceptance of biodigester household in Bandung city. The purpose of this study is to know how preference citizens about household biodigester. The sample used in this study was obtained through the online questionnaire. Eight dimensions of Quality Garvin (1987) are used as the construct of something that may be favored by users/potential users of the household biodigester. Cluster analysis has been done and there are 3 clusters with different preferences. Interpretation and profiling of each cluster are done using Welch's ANOVA and Games-Howell Test. This study has said that the cluster with the largest number of members expressed reliability and features as the most important dimension. The cross-tabulation analysis was performed to determine the relationship between demographic and cluster formed. The implications of the results presented in the analysis are carefully discussed. The results of this study are expected to be useful for biodigester developers and also for the government in Bandung so that if biodigester household grants program will be held again, the program will become more accepted by the community in Bandung.