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Collaborative Art: A Transformational Force within Communities
Author(s) -
Melissa G. Bublitz,
Tracy RankChristman,
Luca Cian,
Xavier Cortada,
Adriana V. Madzharov,
Vanessa M. Patrick,
Laura A. Peracchio,
Maura L. Scott,
Aparna Sundar,
Ngoc To,
Claudia Townsend
Publication year - 2019
Publication title -
journal of the association for consumer research
Language(s) - English
Resource type - Journals
eISSN - 2378-1823
pISSN - 2378-1815
DOI - 10.1086/705023
Subject(s) - transformational leadership , citizen journalism , the arts , perspective (graphical) , sociology , work (physics) , public relations , participatory action research , political science , visual arts , engineering , art , mechanical engineering , anthropology , law
This article provides a new perspective on collaborative art as a transformational force to strengthen community and enhance well-being. We outline a best practices-based framework to foster community-based, collaborative art such as cocreated community murals. Specifically, we identify a strategic and successive process for collaborative art initiatives by integrating the academic literature on art, aesthetics, community, and consumer research together with the practices of arts organizations working to transform communities through participatory, cocreated art. The article highlights the contributions of this work to academic research, public policy, and community organizing efforts and outlines questions to encourage more researchers and practitioners to investigate the dynamics of collaborative art to transform communities.

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