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When Consumer Behavior Goes Bad: An Investigation of Adolescent Shoplifting
Author(s) -
Dena Cox,
Anthony D. Cox,
George P. Moschis
Publication year - 1990
Publication title -
journal of consumer research
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 8.916
H-Index - 179
eISSN - 1537-5277
pISSN - 0093-5301
DOI - 10.1086/208545
Subject(s) - psychology , consumer behaviour , advertising , social psychology , business
Shoplifting is a troubling and widespread aspect of consumer behavior, particularly among adolescents, yet it has attracted little attention from consumer researchers. This article reports and interprets findings on the pervasiveness of shoplifting among adolescents, the characteristics that distinguish adolescent shoplifters from their nonshoplifting peers, and adolescents' views regarding the reasons for this behavior. Our findings contradict some popular stereotypes concerning the typical shoplifter and suggest some rethinking about adolescents' reasons for shoplifting. Copyright 1990 by the University of Chicago.

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