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Pricing, market access and the return of reality
Author(s) -
Brian Smith,
Susan Dorfman
Publication year - 2010
Publication title -
journal of medical marketing device diagnostic and pharmaceutical marketing
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.108
H-Index - 18
eISSN - 1745-7912
pISSN - 1745-7904
DOI - 10.1057/jmm.2010.3
Subject(s) - business , marketing , industrial organization , commerce

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