Open AccessThe trinity of international strategy: Adaptation, standardization and transformation
Author(s) -
Ali Yakhlef
Publication year - 2010
Publication title -
asian business and management
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.529
H-Index - 20
eISSN - 1476-9328
pISSN - 1472-4782
DOI - 10.1057/abm.2009.22
Subject(s) - standardization , context (archaeology) , redress , adaptation (eye) , international business , contextualization , strategic management , marketing , economics , political science , business , computer science , management , psychology , biology , programming language , paleontology , neuroscience , interpretation (philosophy) , law
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