Associations between coherent neural activity in the brain’s value system during antismoking messages and reductions in smoking. | Zendy

Nicole Cooper | Zendy; Steven Tompson | Zendy; Matthew Brook O’Donnell | Zendy; Jean M. Vettel | Zendy; Danielle S. Bassett | Zendy; Emily B. Falk | Zendy

Open Access

Associations between coherent neural activity in the brain’s value system during antismoking messages and reductions in smoking.

Author(s) -

Nicole Cooper,

Steven Tompson,

Matthew Brook O’Donnell,

Jean M. Vettel,

Danielle S. Bassett,

Emily B. Falk

Publication year - 2018

Publication title -

health psychology

Language(s) - English

Resource type - Journals

SCImago Journal Rank - 1.548

H-Index - 164

eISSN - 1930-7810

pISSN - 0278-6133

DOI - 10.1037/hea0000574

Subject(s) - psycinfo , prefrontal cortex , persuasion , psychology , tobacco control , smoking cessation , medicine , cognition , neuroscience , social psychology , public health , medline , biology , nursing , pathology , biochemistry

Worldwide, tobacco use is the leading cause of preventable death and illness. One common strategy for reducing the prevalence of cigarette smoking and other health risk behaviors is the use of graphic warning labels (GWLs). This has led to widespread interest from the perspective of health psychology in understanding the mechanisms of GWL effectiveness. Here we investigated differences in how the brain responds to negative, graphic warning label-inspired antismoking ads and neutral control ads, and we probed how this response related to future behavior.

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