Socialization, Uses and Influence of Social Networks in Adolescents: The Role of Broadcast Scheduling

This research deals with the influence on adolescents that have the stereotypes from TV series, reality shows and social networks. The initial aim was to know how stereotypes transmitted in television could be perpetuated by social networks. During the fieldwork emerged outstanding concepts that have been incorporated, they were connected with the different uses that adolescents had in social networks. The methodology used is qualitative with an ethnographic design. The study was centred in three schools from Aragon (Spain). Significant differences in age and gender were observed. They deal with the uses adolescents made of the social networks, perceptions and beliefs. Being Twitter the favourite one due to the benefits they consider it gives them