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Push and Pull Factor: Determining the Visitors Satisfactions at Urban Recreational Area
Author(s) -
Noralizawati Mohamed,
Noriah Othman
Publication year - 2012
Publication title -
procedia - social and behavioral sciences
Language(s) - English
Resource type - Journals
ISSN - 1877-0428
DOI - 10.1016/j.sbspro.2012.07.016
Subject(s) - lawn , recreation , feeling , psychology , geography , natural (archaeology) , advertising , social psychology , business , ecology , archaeology , biology
This study investigates the push and pull factor in determining the feeling of satisfactions of urban park visitors. As the results, the factors that influenced and pushed the visitors to visit the park are associated with the natural elements that appear as beautiful, cooling, well maintained and organized which also include their enormous appreciation towards animals. Beside the physical characteristics, values and benefits of the areas are also associated with their feeling of satisfaction. Sceneries appeared as unsafe and not well maintained such as lawn, groundcovers, shrubs and garden path giving a pulling impact and less satisfied by the visitors

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