Strategic planning in Iranian educational organizations | Zendy

Hamid Tohidi | Zendy; Aida Jafari | Zendy; Aslan Azimi Afshar | Zendy

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Strategic planning in Iranian educational organizations

Author(s) -

Hamid Tohidi,

Aida Jafari,

Aslan Azimi Afshar

Publication year - 2010

Publication title -

procedia - social and behavioral sciences

Language(s) - English

Resource type - Journals

ISSN - 1877-0428

DOI - 10.1016/j.sbspro.2010.03.613

Subject(s) - balanced scorecard , strategy map , strategic planning , business , process management , performance measurement , knowledge management , strategic management , computer science , marketing

Balanced Scorecard (BSC) is one of the performance measurement tools that determine intangible assets of the organization. This system is more frequently used in a Strategic Planning than performance assessment. Due to the long domination of traditional management approaches in Iranian educational systems, seldom do they use a balanced performance measurement tool. The author shows how a Strategy Map is planned for educational organizations and how necessary data are gathered with interviews held with managers who had planned strategies for their organizations and who had not, by Using BSC tool

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