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A Study on Deliberate Presumptions of Customer Payments with Reminder in the Absence of Face-to-face Contact Transactions
Author(s) -
Masakazu Takahashi,
Hiroaki Azuma,
Kazuhiko Tsuda
Publication year - 2015
Publication title -
procedia computer science
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.334
H-Index - 76
ISSN - 1877-0509
DOI - 10.1016/j.procs.2015.08.136
Subject(s) - computer science , payment , face (sociological concept) , order (exchange) , database transaction , revenue , debt , customer retention , transaction data , customer intelligence , marketing , business , accounting , finance , database , world wide web , social science , sociology , service quality , service (business)
This paper presents investigating the customer characteristics of reminder effects in the mail order industry, especially the bad debt customers. These kinds of investigations have not made intensively, performed only such as the shipping address, the recipient name, and the payment method so far and the conventional method for predicting such knowledge depends on the employee's working experiences. For these backgrounds, we observe the transaction data with the bad debt customer information gathered from a mail order company in Japan and characterized the customer with machine learning method. From the results of the analysis, potential fraudulent transactions are identified. Intensive research revealed that the classification of the deliberate customer and the careless customer with machine learning. This result will make use of the revenue expansion with the improvement of the bad debt collections

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