Open AccessBuilding Models for Marketing Decisions
Author(s) -
Peter S. H. Leeflang,
Dick R. Wittink,
Michel Wedel,
Philippe A. Naert
Publication year - 2000
Publication title -
international series in quantitative marketing
Language(s) - Uncategorized
Resource type - Book series
eISSN - 2199-1057
pISSN - 0923-6716
DOI - 10.1007/978-1-4615-4050-2
Subject(s) - marketing , focus (optics) , process (computing) , business , simple (philosophy) , marketing research , computer science , philosophy , physics , epistemology , optics , operating system
Accelerating Research
Robert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom
Address
John Eccles HouseRobert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom