Association of Chain Restaurant Advertising Spending With Obesity in US Adults | Zendy

Sara N. Bleich | Zendy; Mark J. Soto | Zendy; Jessica C. JonesSmith | Zendy; Julia A. Wolfson | Zendy; Marian Jarlenski | Zendy; Caroline Dunn | Zendy; Johannah M. Frelier | Zendy; Bradley Herring | Zendy

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Association of Chain Restaurant Advertising Spending With Obesity in US Adults

Author(s) -

Sara N. Bleich,

Mark J. Soto,

Jessica C. JonesSmith,

Julia A. Wolfson,

Marian Jarlenski,

Caroline Dunn,

Johannah M. Frelier,

Bradley Herring

Publication year - 2020

Publication title -

jama network open

Language(s) - English

Resource type - Journals

SCImago Journal Rank - 3.278

H-Index - 39

ISSN - 2574-3805

DOI - 10.1001/jamanetworkopen.2020.19519

Subject(s) - body mass index , per capita , demography , obesity , advertising , quarter (canadian coin) , cohort , population , medicine , index (typography) , per capita income , cohort study , gerontology , environmental health , business , geography , archaeology , pathology , sociology , world wide web , computer science

Key Points Question Does an association exist between restaurant marketing and obesity risk in US adults? Findings In this longitudinal cohort study of 29 285 920 person-quarters, a $1 increase in quarterly advertising per capita across all media and restaurant types was not associated with changes in body mass index overall but was associated with a 0.053-unit increase in body mass index for patients in low-income counties across 44 states. Meaning These study results suggest that restaurant advertising is associated with modest weight gain among US adults in low-income counties.

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