Open AccessSaudi Retail Firms’ Attitudes Towards Social Responsibility in Advertising: A Comparison with Western Firms
Author(s) -
Khald Alatawy,
Fahad Alqahtani
Publication year - 2019
Publication title -
european journal of business and management
Language(s) - English
Resource type - Journals
eISSN - 2222-2839
pISSN - 2222-1905
DOI - 10.7176/ejbm/11-17-09
Subject(s) - honesty , social responsibility , order (exchange) , business , sample (material) , qualitative research , corporate social responsibility , developing country , advertising , public relations , marketing , political science , economic growth , sociology , economics , law , social science , finance , chemistry , chromatography