Open AccessInfluencia de las variables de rendimiento del servicio y variables de marca en la lealtad de los usuarios de eventos de esports (Influence of service performance variables and brand variables on the loyalty of esports event users)
Author(s) -
Jaime SC Amor,
Sergio Aguado Berenguer,
Fernando García Pascual
Publication year - 2022
Publication title -
retos
Language(s) - Spanish
Resource type - Journals
SCImago Journal Rank - 0.31
H-Index - 14
eISSN - 1988-2041
pISSN - 1579-1726
DOI - 10.47197/retos.v45i0.93521
Subject(s) - humanities , political science , philosophy
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