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COVID-19 AND JIGSAWS OF FABINDIA - THE GLOCAL RETAILER OF INDIAN ETHNIC PRODUCTS- A CASE STUDY
Author(s) -
Swapan Kumar Majumdar
Publication year - 2021
Publication title -
asia‐pacific journal of management and technology
Language(s) - English
Resource type - Journals
ISSN - 2652-6840
DOI - 10.46977/apjmt.2021v01i04.01
Subject(s) - glocalization , covid-19 , ethnic group , business , pandemic , cash flow , advertising , marketing , political science , economics , globalization , finance , market economy , biology , law , medicine , outbreak , disease , pathology , virology , infectious disease (medical specialty)

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