Open Access
The mechanism and influences of multilingual packaging strategy for tourism product: From the perspective of selective accessibility model
Author(s) -
Xi Li,
Tongmao LI,
Jihao HU
Publication year - 2022
Publication title -
xinli kexue jinzhan
Language(s) - English
Resource type - Journals
ISSN - 1671-3710
DOI - 10.3724/sp.j.1042.2022.01216
Subject(s) - mechanism (biology) , perspective (graphical) , tourism , business , product (mathematics) , marketing , computer science , political science , artificial intelligence , epistemology , mathematics , philosophy , geometry , law