Open AccessThe Influence of Brand Image and Lifestyle on Purchase Decisions
Author(s) -
Putri Jamila,
Salim Siregar
Publication year - 2022
Publication title -
almana/almana : jurnal manajemen dan bisnis
Language(s) - English
Resource type - Journals
eISSN - 2655-8327
pISSN - 2579-4892
DOI - 10.36555/almana.v6i1.1647
Subject(s) - brand image , clarity , indonesian , accidental sampling , advertising , business , meaning (existential) , sample (material) , marketing , phenomenon , psychology , sociology , population , biochemistry , chemistry , linguistics , philosophy , demography , physics , chromatography , quantum mechanics , psychotherapist